The FINANCIAL -- PUMA, one of the world’s leading sport-lifestyle brands, and the US Città di Palermo, one of the most representative football clubs in the Italian Soccer panorama, today announced a long-term partnership and licensed contract,according to PUMA.

PUMA will be responsible for the development of all official performance playing kit and all training and leisure apparel of the senior and youth teams, starting from 2012/2013 football season. In addition, PUMA will also acquire the master license for the brand U.S. Città di Palermo.

PUMA currently partners with several International football federations including Italy, Czech Republic, Switzerland, Uruguay, Chiles, South Africa, Cameroon, Ghana, Ivory Coast, Algeria. The sportlifestyle brand also has a strong player portfolio in football that includes Gigi Buffon, Giorgio Chiellini, Samuel Eto’o, Cesc Fabregas, Sergio ‘Kun’ Aguero, Radamel Falcao, Yaya Toure,Thierry Henry, Nemanja Vidic, Mario Gomez and Marco Reus.

The new Palermo Club Football Kit will be launched by PUMA in advance of the 2012/13 football season.

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