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Betty White's In, Lindsay Lohan's Out

19/07/2010 10:47 (1369 Day 12:25 minutes ago)



The FINANCIAL -- So how do Americans feel about some of the prominent celebrities in the news - for better or worse - in recent days?


Lindsay Lohan, who was sentenced to 90 days in jail for violating probation, tops the list of the least liked, being viewed favorably by only 12% of Americans. Seventy-six percent (76%) rate the star unfavorably, according to the latest Rasmussen Reports telephone survey.


Those figures are down slightly from our survey in 2007 right after Lohan entered rehab for alcoholism. 


Sixty-two percent (62%) rate golfer Tiger Woods unfavorably, while 31% give him a favorable rating.  Those figures are unchanged from our survey in late March before Woods returned to his first tournament since becoming embroiled in a sex scandal.


Pop sensation Lady Gaga earns a 24% favorable rating. Sixty-one percent (61%) rate her unfavorably.


The survey of 1,000 Adults was conducted on July 9-10, 2010 by Rasmussen Reports. The margin of sampling error is +/- 3 percentage points with a 95% level of confidence. Field work for all Rasmussen Reports surveys is conducted by Pulse Opinion Research, LLC. See methodology. 


Actor Mel Gibson is viewed favorably by 35% of adults, but 57% have an unfavorable impression of the Hollywood superstar. It was reported last week that Gibson abused and threatened his ex-girlfriend, the mother of his most recent child. Audio tapes supposedly containing these threats have begun circulating in the media.


The new findings are a reversal from August 2006, shortly after Gibson was arrested for drunk driving and making anti-Semitic slurs.  At that time, 56% viewed him favorably, while 28% rated him unfavorably.   


Basketball star LeBron James, who as a free agent has created a media frenzy, is viewed favorably by 32% of adults. Forty-five percent (45%) rate him unfavorably.


James and Lady Gaga are the least well-known of this group of celebrities.


Betty White may be 88 years old, but she has soared in popularity in the movies and on television this year. Seventy-six percent (76%) rate the former Golden Girl favorably, with 55% viewing her very favorably. Just 14% have an unfavorable impression.



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