The fashion brand has taken on Barclays Corporate to help with a range of banking requirements.

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Richard Lowe, Head of Retail & Wholesale, Barclays Corporate, said: “We are delighted to be working with a label which is so progressive and forward thinking, both in terms of its style and business credentials”.

One of the key elements Barclays Corporate was able to extend to Pretty Green was a finance facility which did not require a director’s guarantee - a stumbling block for a number of other banks.

Richard Ralph, CEO at Pretty Green comments: “The progress of the brand since launch has been excellent and as we continue to grow the company both in the UK and internationally it’s really important for us to have the right banking partner to support us.

“Due to the difficult economic conditions many of the banks we met were unable to extend us the facilities we required but Barclays Corporate’s experience in the retail and wholesale sector coupled with their understanding of how to support and advise an early stage growth company has enabled them to offer us the services we require".

Pretty Green has already won a number of leading industry awards including Menswear Brand of the Year and Best E-tail Marketing Initiative at the Drapers Awards. The label was launched by Liam Gallagher, the Beady Eye and former Oasis front man.

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