The FINANCIAL -- Nissan Motor Co., Ltd. on September 2 announced that domestic orders for the all-new March launched on July 13, and the all-new Elgrand launched on August 4, have greatly exceeded sales projections, with March orders exceeding 20,000 units and Elgrand orders exceeding 10,000 units, Nissan informed.
The following are details of orders:
■Number of Orders
March : Launch: July 13 Monthly sales target: 4,000 units
Total orders: 20,011units (as of September 1)
(Reached 20,000 units in one and a half months after the launch, five times greater than monthly target)
Elgrand : Launch: August 4, (Start of sales: August 18), Monthly sales target: 1,900 units
Total orders: 10,111 units (as of September 1)
(Reached 10,000 units, roughly one month after launch <two weeks after start of sales>, more than five times the monthly target)
<Others>
March: Grades 12X (2WD) and 12G (2WD) equipped with Idling Stop account for about 82% of the total orders.
Elgrand: 74% of the customers selected the 7-passenger model while 44% selected the 3.5 liter engine.
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