The FINANCIAL -- SAN FRANCISCO, June 15, 2011 – Trulia, a top resource for
homebuyers, sellers and renters, today announced that international
investors viewed 4 million properties per month on Trulia in Q1 2011.
Reportedly, foreign buyers purchased $41 billion worth of residential property in the U.S. last year. With falling home prices and currency exchange rates in their favor, international investors are actively using Trulia to search for homes in the current U.S. housing climate.
“Trulia is an excellent resource for international buyers, since we provide them with a comprehensive real estate search experience with all the necessary data to make smarter real estate decisions from abroad,” Georg Gerstenfeld, VP of Business Services at Trulia. “We also serve as a platform for buyers to connect with local real estate professionals, no matter how great the geographical distance, to help them establish a good working relationship without needing to meet face-to-face. Many real estate professionals on our site have acquired a number of international buyer clients through strategic use of Trulia Pro, Trulia Local Ads and Trulia Voices.”
In total, American home sellers slashed about $24 billion in wealth from homes listed on Trulia in the last 12 months, of which $3 billion alone was cut from Florida properties. Interestingly, six out of the top 10 U.S. cities that were most heavily searched on Trulia by international buyers last quarter were located in Florida.
“Trulia has given me the best exposure I have ever had in all my years as a real estate professional,” said Frances Khawly, an agent working in South Florida. “This new incredible market is full of opportunities, and I have been able to use Trulia to connect to foreigners who are open to our market from abroad. I’ve really been able to effectively focus my advertising efforts in one place to attract many international buyers as well as local first time buyers.”
“I specialize as a buyers’ agent in Las Vegas, a real estate market that’s dominated by foreign investors,” said Mark Fleysher, a broker in Las Vegas, NV. “Trulia has helped me strategically brand myself as an active, leading agent in the area with Trulia Local Ads. I connect with buyers from all over the world through Trulia, buyers who are actively seeking to purchase real estate in the Las Vegas area.”