The FINANCIAL -- RealtyTrac announced on June 2 the recent appointment of sales executive Lesley Churchill as Director of Online Ad Sales. In this role, Lesley is tasked with expanding the online ad sales revenue and market share for the company.
An accomplished sales leader with more than 15 years of experience in sales for a variety of companies Lesley brings to the role a significant track record in growing sales, profit and market share. Throughout her career, Lesley has cultivated relationships in online, publishing, local search and advertising technology industries building mutually beneficial and long-term business partnerships, according to RealtyTrac.
Most recently she worked at Time Inc. where she exceeded revenue goals by more than 30 percent within the first year. Previously, she worked with the executive team at Local Corporation, a local search and advertising technology company to help launch the company’s ad network Fusion where she was responsible for national advertising. Additionally, she worked with the Wall Street Journal Office Network, where she served as Southwest Sales Director and the Business Journals where she grew her territory by 75 percent, The San Jose Business Journal, where she received the company’s highest sales award as top local producer and the San Francisco Business Times, where she received the company’s award for the largest increase in sales year-over-year.
“Lesley’s wealth of advertising experience and industry knowledge has already made her a valuable asset to RealtyTrac,” said Mike Sawtell, RealtyTrac EVP/GM of Data Solutions. “Our focus on delivering high-quality real estate analytics to consumers led us to look for an addition to the team that will play a pivotal role implementing exceptional online advertising partnerships. We are thrilled we found someone of Lesley’s caliber to help build our online marketplace of high quality advertisers.”
I’m really excited to join RealtyTrac, a company that has a rich heritage with its renowned proprietary foreclosure database, as well as cutting edge real estate data and analytics that are shaping the industry,” said Churchill, “With increased challenges in traditional channels, RealtyTrac gives its clients an innovative solution to reach a broad set of consumers.”