Starwood Hotels’ Eco-Wise Element Brand Set to Launch in Fargo, North Dakota

Starwood Hotels’ Eco-Wise Element Brand Set to Launch in Fargo, North Dakota

Starwood Hotels’ Eco-Wise Element Brand Set to Launch in Fargo, North Dakota

The FINANCIAL -- Starwood Hotels & Resorts Worldwide, Inc. announced plans to introduce its trailblazing, eco-wise Element brand to Fargo, North Dakota. Element Fargo is scheduled to open in November 2015 in the bustling Veterans Boulevard Corridor, according to Starwood Hotels & Resorts Worldwide, Inc.


Owned by StaySharpe Hotels, the new Element hotel is built green from the ground up, offering a smart, new lodging option for travelers with 130 bright, stylish rooms and an atmosphere designed to fuel a life in balance and on the move.

Element Fargo will be ideally located across the street from the site of the new $500 million Sanford Fargo Medical Center now under development, and just ten minutes from Microsoft Corporation’s second largest campus in North America. The hotel will also be convenient to Fargodome, home of the two-time defending FCS championship team, the North Dakota State Bison. Situated on the southeast corner of North Dakota, Fargo is part of the Fargo/Moorhead metropolitan area, which is experiencing rapid growth driven by the financial, software and energy sectors.

Element Fargo will boast light-filled studios as well as one bedroom suites featuring a fluid design of modular furniture, swiveling flat-screen televisions, large desks with open shelving and custom-designed closets. Bathrooms will be spa-inspired, with an invigorating rain shower and dual-flush toilet. Rooms will also offer fully equipped kitchens and the signature Heavenly Bed. Other brand signatures will include a state-of-the-art, 24-hour fitness center, an indoor saline swimming pool, and a 453 square-foot meeting room with modular furnishings, a flexible layout and state-of-the-art technology that can be customized to meet any business or social needs, according to Starwood Hotels & Resorts Worldwide, Inc.

Element Fargo offers additional ways for guests to live healthfully on the road like complimentary signature RISE breakfast and RELAX evening receptions featuring savory food and beverage pairings, plus bikes to borrow and backyard BBQs.

Element is the first major hotel brand to mandate that all properties pursue the U.S. Green Building Council’s Leadership in Energy and Environmental Design (LEED) certification for high-performance buildings. It’s recognized as an industry leader in the eco-space, and offers travelers a fresh, reimagined interpretation of the extended stay hotel experience. Every aspect of the brand is designed to fuel a life in balance and on the move.